Mobile sets the pace in recruiting
The digital agency hmmh has optimized its recruiting processes. The integration of managers via a mobile app played a key role in this.
About hmmh multimediahaus AG
hmmh is one of Germany's leading agencies for connected commerce. Almost 300 employees work in Bremen (headquarters), Berlin, Hamburg and Munich. After its foundation in 1995, hmmh established online shopping in Germany with its clients Otto and Tchibo. For over 20 years, the agency has been driving developments in the digital economy and blurring the boundaries between online and offline.
General conditions
Solutions in place
The digital agency hmmh has optimized its recruiting processes. The integration of managers via a mobile app played a key role in this.
“If I want to survive in the war for talent, I have to be faster than my competitors. With the softgarden app, I can screen applicants and make decisions in the shortest possible time, even when I’m on the move. I am convinced that this gives us as hmmh a significant competitive advantage.”
Gerd Güldenast, Managing Director at hmmh
Winning over highly sought-after e-commerce talent
hmmh is constantly looking for new software developers as well as consultants and project managers. The supply of suitable specialists is low and competition is correspondingly fierce. Recruiting is a challenge for hmmh at all four locations.
The major cities of Berlin, Hamburg, Munich and Bremen offer applicants and employees many alternatives. The market is increasingly becoming an applicant market in which companies have to apply to applicants.
The digital agency wanted to make its recruiting processes even more applicant-friendly and faster and thus increase its chances of attracting talent.
Simplify processes and minimize waiting times for applicants
With this in mind, hmmh introduced the softgarden recruiting solution in spring 2016.
Softgarden prevailed over the competitors in an extensive selection process. The recruiting solution best met hmmh’s criteria. The e-commerce experts wanted a recruiting software with a clear focus on the applicants. A user-friendly process should ensure that no candidates drop out prematurely.
Softgarden also scored points with the possibility of sending appointments directly from the mail program. hmmh praised the close observation of applicant trends and customer requirements.
After a short training session, the hmmh hiring managers were able to use the softgarden solution optimally straight away.
The softgarden Recruiting App enables automated processes for candidate evaluations and reminders and thus integrates the specialist departments.
Thanks to the easy-to-use recruiting app, the digital experts at hmmh can also continue the application process on the move.
The recruiters at hmmh become faster and save several days on average – a real competitive advantage.
Recruit faster and more successfully – with the recruiting app from softgarden
With the flexible recruiting app from softgarden, hmmh is speeding up its application processes and securing a decisive competitive advantage. Also with a view to the future, as competition for the best talent will continue to intensify.
- More speed: Applicants now receive feedback much faster, as managers can respond via app while on the move.
- More recruitment: Shortly after the introduction of softgarden, hmmh was able to convince a top candidate thanks to its fast and transparent processes.
- Greater visibility: The digital agency now also uses the feedback solution from softgarden. This enables hmmh to automatically collect feedback from applicants and new employees and present it on employer review portals and its own website.
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